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More about Paris:
Paris Cutler owned a global cake company and hosted a national television show until she pivoted into career and business coaching. Her superpowers are building relationships and “enterpreneuring” professionals who are making a pivot in their careers. She is a Blue Ocean Strategist working with job seekers and entrepreneurs.
Highlights from our conversation:
More about Marc
His media features include CBS Money Watch, U.S. News and World Report, and Forbes. His blog, Career Pivot, is a Forbes Top 1oo Best Career Website and has achieved several other best career website awards. Marc works with 40+ to help them pivot to a better job or as entrepreneurs.
Marc says video presentations will be the norm and is here to stay, so there needs to be a change of mindset.
You must exert the same energy for video than you do if you were in-person.
He recommends stretching as one way to improve posture while sitting.
The video experience you provide for your audience whether they are employers, recruiters, or coworkers matters.
Even if your first encounter is via video, will count as an impression for or against your personal brand.
Lighting is essential, but the sound is equally, if not, most important.
People are forgiving of video anomalies, but the deal breaker is poor sound.
50+ age group will need to accept video branding is essential as personal